But gone are the days when slapping a site up was an assurance that traffic will appear from the ether. With competitors as strong as ever, the "if you construct it they will come" mindset simply won't cut it. Unlike social networks or paid advertisements, people do not run throughout your site throughout the course of their normal day to day activities online.
And if you're not ranking on page one, you're losing out on the 97% of web traffic that never bothers to click past the very first page. The easiest way to grow traffic to your site is to inform everyone about it. Print the URL of your site on your company cards and at the bottom of all your marketing materials.
Place a link to your website on your social networks pages and anywhere else you can consider. The most reliable way to boost your site's online visibility and ranking is by employing a search engine optimization (SEO) method that focuses on website optimization as well as high quality link building and content.
Individuals see the value you offer and even share it with friends. Paid advertisements are another way to get your service in front of individuals who aren't already in your circle. You do not desire to go TOO broad with the funnel, so make sure your advertisements and material are pertinent to the perfect client you desire to bring in.
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